North Star
Command Center
Ad Intelligence
BibleChat
Command Center
The daily scoreboard
Last updated: April 2, 2026 14:34
Auto-refresh: 1h
Daily Active Users · Global · Yesterday
559
K
559,298 people opened BibleChat yesterday
vs Yesterday
-0.3%
vs Same Day Last Week
-1.7%
vs 30d Avg
-0.3%
Engagement
Habit Quality · US · Trailing 7 Days
26.4%
L3 — Habit Rate
+0.4pp
vs last week
L3 users:
253,918
Monthly Scale · Global · Trailing 30 Days
3.92M
Monthly Active Users
-4.3%
vs last month
-0.5%
vs last week
Stickiness · Global
14.3%
DAU / MAU Ratio
-0.2pp
vs last week
→ Stable
Growth
New Users · Yesterday
39,604
Installs
Organic:
37,487
· Paid:
2,117
-0.3%
vs 7d avg
Pipeline · Yesterday
1,755
Trial Starts
+4.3%
vs 7d avg
Trial rate:
4.4%
Efficiency · All Platforms · Yesterday
$19.66
Cost Per Acquisition
vs 7d avg:
$18.15 (+8.3%)
Spend yesterday:
$41,649
30-Day Trend: Daily Users × Habit Quality