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BibleChat L3 North Star

L3 = % of US WAU active 3+ days in trailing 7-day window
Data as of: week ending Jun 7
Generated: June 09, 2026 21:41 · Auto-refresh: 1h
North Star · United States Only · Trailing 7 Days
28.3%
241,214 people building a daily prayer habit this week
↑ +0.3pp/wk avg (3w)
L3 — Daily Habit Rate
% of US weekly active users who open the app on 3 or more days in trailing 7-day window
vs Last Week
+0.3pp
L3 Users This Week
241,214
Jun 15 Baseline
19.4%
Gain Since Jun 15
+8.9pp
+50% Target
42.4%
Progress to 42.4% by July 1, 2026 66.7% there
Moving in the right direction. Target in 47 weeks at this pace.

L3 Trend 12 weeks

WAU US 12w

WAU Global 12w

Context · US Weekly Active Users
854K
vs Last Week
+0.1%
L3 Users
241,214
Since Jun 15
-7.5%
Scale · Global Weekly Active Users
1.58M
vs Last Week
+0.1%
US Share
53.9%
Since Jun 15
-8.4%
US share: 53.9% → Goal: 30–40% non-US