North Star · United States Only · Trailing 7 Days
26.3%
207,220 people building a daily prayer habit this week
↓ -0.8pp/wk avg (3w)
L3 — Daily Habit Rate
% of US weekly active users who open the app on 3 or more days in trailing 7-day window
L3 Users This Week
207,220
Progress to 39.4% by July 1, 2026
66.6% there
Down 1.5pp. UA mix shift or product regression? Needs a read.